Baobab BF

Context :

Burkina Faso is a low-income Sahelian country with limited natural resources. Its economy is based on agriculture, but gold exports are increasing. More than 40% of the population lives below the poverty line.

The company:

Baobab Group (formerly MicroCred) is an organization that develops and markets financial products and services such as credit, savings, insurance, and money transfers. It primarily targets population groups without access to the traditional financial sector, particularly micro and small entrepreneurs. Its business is used in Africa and China.

Impact :

Baobab BF aims to be a major player in financial inclusion by offering ever simpler and more accessible financial services to women and vulnerable communities in rural areas, in a constantly evolving financial sector.